![]() ![]() The region served by 760 is vast, reaching North San Diego County and chunks of Imperial, Inyo, Riverside, Mono and San Bernardino counties. Thursday marked the last of six public meetings run by the state Public Utilities Commission in Apple Valley, El Centro, Palm Springs and Carlsbad, and a PUC representative said the commission plans to make a decision by the end of 2007. The area code is set to run out of assignable numbers by fall 2009 and will either be split geographically or be assigned a new prefix, 442, for any new lines or cell phones under an option called an overlay. The logic of hip-hop culture dictates that people who share a telephone prefix likely have much more in common, too.Īnd so Pain, the alter ego of 21-year-old Roman Velasco, started a project with his girlfriend, Lady Pain - Elizabeth Salazar - to feature more than 20 other North County hip-hop artists on two compilation albums titled “760 Connection.”īut that kind of identity association with the 760 area code could change soon. When he shouts out “7-6-0” from the stage, he shadows a hip-hop practice perpetuated by such popular artists as Ludacris and Snoop Dogg - the career of the latter launched from his spot in a rap crew named “213” after the Long Beach area code. 26, 2007 | For Escondido hip hop artist Pain, the three digits at the front of his phone number are much more than a telecommunications logistic.
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